Citroén Success Story
%300 organic growth in monthly google my business reviews!
93% of digital, online experiences start with a search engine and 66% of all Google searches are local.
When looking for a way to manage their reputation and Google My Business location reviews Citroën Turkey stumbled upon us. In the first 5 months of our relationship their online traffic grew from
500k to 1.4 million! With our auto reply function Citroën Turkey strives for perfection and aims to increase customer loyalty.
10 million monthly views
58
locations
Daily growth in SEO
180%
increase in reviews
Citroën Turkey at a glance
Since Citroën came in to Turkey in 1993 they sold more than 500000 cars in Turkey alone. They are one of the largest car retailers in Turkey With more than 20 dealers they are one of the leaders of the automotive industry in Turkey. Our paths crossed with our French giant when they wanted to up their customer service game and gain customer loyalty through out the way.
Feedback Collection+ Review Management,Location Monitoring And Management Under One Roof
One thing is for sure there is one thing that won't come back no matter how hard we try and that is time. Without Welocal replying to the customer reviews was a task that was unmasterable. The reviews stacked on top of eachother with no possible way of managing and creating impactful communication between the customers and the brand. Since Welocal’s integration to Citroën’s Google My Business locations the reviews they receive can be replied in an instant without the need of manpower.
Usage of Welocal just doesn't mean auto replies to user reviews, thanks to our integrations with Citroën Turkey’s CRM systems organic reviews can be generated with ease. As humans we are more inclined to reflect on our negative experiences, since most of the people tend to be angry when they encounter a negative experience they usually review from that perspective. This is just not fair to all of the hardworking staff since most of the visits that are positive don’t get talked about. As Welocal we also aim to give the unspoken experiences a platform and a way to be featured.
Boosting satisfaction with the customer feedback loop.
Sending out requests with Welocal was simpler than Citroën could have ever imagined. Welocal integrated with Citroën’s existing Crm system. Review requests went out automatically via text message on the same day as the visit. Since the process of sending a review request was taken care of automatically, nobody on the Citroën’s team needed to spend much time on the platform. Customers were already required to leave their phone number when the car received service; the business didn’t need to make any changes to existing processes.
In just five months Citroën received 3x more reviews on both Google, doubled their overall online customer interactions at local level and due to their diligent efforts to address customer issues promptly, the company increased their average star rating across all sites and locations.
AI Powered Automated Timely Responses
Citroën knew the importance of providing their reviews responses. Even a simple thank you shows that they value their customers' opinions. When a customer leaves a negative review, the team knows they need to respond quickly to resolve the issue. However, without having the right solution in place, they had struggled to keep up with their review responses at scale. Setting out from this mindset, Citroën one upped themselves by choosing Welocal. With us they reply to all comments with personalized templates regarding their star rating. This creates a meaningful communication between the brand and the customer.
Empower your
local teams.
Maintain corporate control while empowering your dealer managers to showcase what makes their services unique at local level. Welocal’s flexible, scalable workflows and approvals enable you to manage editing rights at the global, regional, and single location level.
You can make every dealer stand out just by responding – and the community around your dealer will respond in return.
View all key local ranking signals
in one place
100s of dealers analyzed in a single report
See your business as your customers see you
Get data on the most important Google My Business signals. Prioritize tasks that will boost rankings. View categories and citations alongside links and Track important online reputation metrics. Know exactly where you rank across local search from any location.
Manage customer reviews with ease
Manage, and respond customer reviews - all in one place. Welocal's AI powered smart response tool replies all customer reviews automatically and save you time. Welocal will help you monitor and respond to each of your online reviews – without adding new team members. We can help you stand out from the competition, turn bad ratings into good reviews and boost your visibility in mobile searches, driving more sales for your dealerships.
Get feedback in negative situations, avoid negative reviews
Direct only happy customers to the review process with Welocal's smart customer referral system. In adverse situations, proactively learn the cause of the problem by getting their feedback. Avoid negative reviews.